News & Legislation

Digital house viewings: Promoting your property with our Virtual Viewing Tool

Posted on: Wednesday, April 1, 2020

While the housing market has remained fairly stable amid fears of risk posed by the coronavirus outbreak, Guild Members are reporting that many people are avoiding placing their properties on the market due to not wanting possibly contagious buyers visiting their homes.

At The Guild of Property Professionals, we are always looking to provide industry-leading service to look after our customers and cater to everyone’s needs. On 1st April, we launched our Virtual Viewing Tool that allows on-demand video tours of Guild properties from hundreds of Members around the UK. 

Guild Members can create quick, professional videos to be accessible online to market and promote listings without the need for buyers or sellers having to leave their homes. Alternatively, homeowners can submit videos themselves to be edited, with no need for a physical visit from an agent or prospective buyer.

Multiple benefits

Videos can be shared on social media, online, by email and on all other digital platforms to generate easy, instant viewings from the comfort and safety of your own home, on-the-go or anywhere in the world. Developments in digital tools, such as this, increase the publicity of individual listings and allows quick and easy remote viewings , saving time and serving all the needs of all parties involved. We discuss the implications of integrating the latest technology in estate agency further in our blog post, How Virtual Reality is Changing the Property Sector. Click here to read more.

The Virtual Viewing Tool benefits all types of people, including:

• Anyone who is taking precaution to limit their contact with other people

• Sellers wanting the most publicity and the greatest advantage for their property

• Buyers restricted by time, who are too busy to visit properties they are unsure about

• Sellers who don’t want to be disturbed by too many viewings

• Buyers wanting a clearer view of all their options

The power of social media

Sharing digital tours of your property on social media will have advantageous effects for selling your home. Social media posts are effective for gaining publicity of your property, with videos being more captivating to audiences and shown more favourably by platforms. As social media continues to play a vital role in estate agency, The Guild of Property Professionals continues to set standards for the industry and provide exceptional service for our customers.

Contact us

For more information on how to start using the Virtual Viewing Tool, for buying or selling, find a Guild Agent here.

For more help, advice and information on avoiding catching or spreading coronavirus, go to the NHS website or visit GOV UK to find out more about the government response.